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Rachel Cashen

Content Strategist

Every brand has a story. Drawing upon nearly 10 years of formal writing experience, Rachel will help you tell yours.

Rachel combines her lifelong passion for writing with modern digital marketing savvy to develop engaging, actionable content. A results-oriented thinker, she thrives on helping clients articulate the right message, to the right audience, on the right platforms.

Rachel joined SAI Digital in 2016 after five years in the world of corporate marketing and communications. In addition to content expertise, Rachel has sharp insights into the digital space and is passionate about social media and marketing strategy. She holds a bachelor’s degree in Communication from Towson University and is an active member of the American Marketing Association.

When she's not writing copy or developing marketing plans, Rachel loves hiking and spending time outdoors with her family.

Expertise
  • Content Strategy
  • Brand Storytelling
  • Writing and Editing
  • Digital Marketing
  • Brand Management
  • Social Media Strategy
  • Online Advertising
  • Social Media Analytics

Recent News & Insights

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November 22, 2016
Content Strategy, the City of Brotherly Love, and Cake: A Confab Higher Ed Conference Recap
Rachel's recap of the 2016 Confab Higher Ed conference in Philadelphia includes takeaways from two amazing workshops, three inspiring keynotes and as many breakout sessions she could attend.